AI Insights · Timothy · July 2021
Top 5 Educational Games on Android in Brazil Q2 2021
In Q2 2021, the top educational games on Android in Brazil saw varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance.
In Q2 2021, the top educational games on the Android platform in Brazil exhibited distinct trends in weekly downloads, revenue, and active users. Here's a closer look at the performance of the top five apps in this category, based on data from Sensor Tower.
PlayKids+ Cartoons and Games experienced notable fluctuations in all key metrics. Weekly revenue peaked at approximately $6.7K in late May, with a general downward trend towards the end of the quarter, finishing around $4.5K. Downloads reached a high of 119K in early April but gradually declined to about 60K by the end of June. The app’s active users mirrored this trend, starting at 494K in late March, peaking at 609K in early April, and then dropping to 467K by the end of June.
Lingokids - Play and Learn saw a more stable performance in terms of revenue, with weekly earnings ranging between $2.5K and $3.3K throughout the quarter. However, downloads showed a significant decline from 20K in early April to around 10K by the end of June. Active users also decreased from 65K in mid-April to approximately 48K in late June.
Papumba: Games for Kids 2-7 had modest revenue figures, peaking at $910 in late April and maintaining around $700-$900 for most of the quarter. Downloads were highly variable, with a peak of 7.8K in early June and several weeks with fewer than 1K downloads. Active users followed a similar pattern, with numbers fluctuating between 4.4K and 9.1K during the quarter.
Noggin by Nick Jr. maintained a steady weekly revenue around $350-$370 throughout the quarter. Downloads were consistent, ranging from 2.2K to 4.4K, with a slight increase towards the end of June. Active users remained stable, averaging around 33K to 35K over the quarter.
Toddler Games for 2-3 Year Old showed an upward trend in downloads, starting at 7.2K in late March and reaching nearly 18K by the end of June. Revenue figures were relatively low, peaking at $386 in late June. Active users steadily increased from 21K in late March to approximately 36K by the end of June.
For more detailed insights into the performance of these educational games and other apps, visit Sensor Tower.